How We Use Tracking Technologies
Last updated: March 2025
When you visit synapbrighton.com, we use various tracking technologies to make your experience smoother and more useful. Think of these as small helpers that remember your preferences and help us understand how people use our platform.
We're serious about transparency. This page explains what tracking happens, why it matters, and how you control it. No confusing jargon—just straightforward information about what's going on behind the scenes.
Control Your Privacy
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You can opt out of all non-essential tracking right now. This removes analytics and marketing cookies while keeping the ones that make the site actually work.
What Are Tracking Technologies?
Tracking technologies are small data files that websites store on your device. Most people call them cookies, but there are actually several types working together.
When you visit synapbrighton.com, your browser receives these tiny files. They sit quietly in the background, storing bits of information—like whether you're logged in or which budget templates you were viewing last Tuesday.
Some stick around for years. Others vanish the moment you close your browser. Each type serves a different purpose, and not all of them are optional.
Types of Tracking We Use
Essential Cookies
These keep the website functioning. Without them, you couldn't log in, save your event budgets, or navigate between pages properly. They're non-negotiable—we can't turn them off without breaking core features.
Functional Cookies
These remember your choices. Language preferences, currency settings, whether you prefer the compact or expanded view of your budget dashboard. They make each visit feel personalized without storing sensitive information.
Analytics Cookies
We use these to understand how people interact with our platform. Which features get used most? Where do people get stuck? This data helps us fix problems and improve the experience for everyone using our budget planning tools.
Marketing Cookies
These track your journey across different websites to show relevant ads. If you've been researching event planning services, you might see our ads later. They're useful for us but completely optional for you.
Why We Track User Activity
Let me be honest—tracking helps our business and improves your experience. Both things can be true.
Making the Platform Better
Analytics show us which budget categories people use most often when planning events in Thailand. If everyone's adding "venue decoration" but nobody uses "entertainment," that tells us something useful. We can adjust templates and suggestions based on real behavior.
Fixing Problems Fast
When someone hits an error on the budget calculator, we need to know about it. Tracking helps us spot technical issues before they affect hundreds of users. It's essentially an early warning system for bugs and broken features.
Personalizing Your Dashboard
Functional cookies remember how you like things organized. Your preferred view settings, recently accessed projects, favorite templates—all stored locally so each login feels familiar rather than starting from scratch.
Understanding Our Audience
We serve event planners across Thailand with different needs. Some manage corporate conferences, others plan weddings. Analytics help us understand these different use cases so we can build features that actually matter to real users.
What Information Gets Collected
Here's what actually gets tracked when you use synapbrighton.com:
- Pages you visit and how long you spend there
- Which features you click on and use regularly
- Your device type, browser, and screen size for compatibility testing
- General location data (country and city level, not your exact address)
- How you arrived at our site—search engine, direct visit, or referral link
- Budget templates you view, save, or customize
- Error messages and technical issues you encounter
- Form interactions and incomplete submissions
What We Don't Track
We never collect passwords, payment card details, or personal financial information through cookies. Sensitive data uses completely different security systems with encryption and strict access controls.
How Long Tracking Data Stays Active
Different cookies have different lifespans. Session cookies disappear when you close your browser—they're temporary helpers for that specific visit.
Persistent cookies stick around longer. Some last a few weeks, others up to two years. A login preference cookie might remember you for months, while an analytics cookie resets quarterly.
We regularly review and delete old tracking data. Analytics information older than 26 months gets automatically purged from our systems. Marketing cookies typically expire after 90 days unless refreshed by another visit.
Taking Control Through Your Browser
Every modern browser lets you manage cookies directly. The settings hide in different places depending on which one you use.
Chrome
- Click the three dots in the top-right corner
- Go to Settings → Privacy and security → Cookies and other site data
- Choose "Block third-party cookies" or "Block all cookies"
- You can also view and delete existing cookies from this menu
Firefox
- Open the menu and select Settings
- Click Privacy & Security in the left sidebar
- Under Cookies and Site Data, choose your blocking level
- Use "Clear Data" to remove existing cookies immediately
Safari
- Go to Safari → Preferences from the menu bar
- Click the Privacy tab
- Check "Block all cookies" or adjust tracking prevention
- Use "Manage Website Data" to see and delete specific cookies
Blocking all cookies will break some website features. Login systems and shopping carts need cookies to function. You might need to whitelist certain sites while blocking others.
Third-Party Services We Use
Synapbrighton.com integrates with external services that set their own cookies. We don't control these directly, but we're transparent about who they are.
Google Analytics
Tracks visitor behavior and site performance. We use this to understand which features get used and where improvements are needed. Their cookies follow Google's retention policies.
Marketing Platforms
We occasionally run targeted campaigns through advertising networks. These services track whether someone clicked an ad before visiting our site. You can opt out through the rejection button above.
Social Media Plugins
If you see share buttons or embedded content from social platforms, those companies might set cookies even if you don't click anything. That's how their tracking works across the web.
Updates to This Policy
We update this page when we add new tracking technologies or change how existing ones work. The "last updated" date at the top shows when we made the most recent changes.
Major changes get announced through email to active users. Minor clarifications or technical updates happen without notification—check back occasionally if you want to stay informed.
We don't reduce your privacy protections without explicit consent. If a new feature requires additional tracking, we'll explain it clearly and give you the option to opt out.
Questions About Our Tracking?
If something here doesn't make sense or you want more details about specific cookies, reach out to our team. We're happy to explain the technical stuff in plain language.
Email us at support@synapbrighton.com or call +66 2 584 2521 during business hours.